News, views and industry trends
Real estate marketing ideas: How to build your client base
Building a strong client base in real estate requires a strategic approach to marketing. From social media and email campaigns to high-end listing presentations, the right marketing strategies can help you attract buyers, sellers, and investors. Whet…
5 ways real estate agencies thrive with market insights and expertise
Real estate agencies must leverage every advantage to stand out in a volatile and competitive market. Two critical pillars of success are superior market insights and the expertise of an experienced workforce. Together, these elements form the founda…
5 ways real estate businesses can overcome volatility
The real estate industry is no stranger to fluctuations. Whether driven by interest rate changes, unemployment shifts, or evolving consumer sentiment – market volatility can significantly impact a business’s bottom line. However, while the exte…
Leveraging location: how real estate agents stay close to key markets for success
In the real estate industry, location isn’t just a buzzword, it’s the foundation of success. For real estate agents, staying close to key markets can make all the difference in building trust, enhancing client satisfaction, and driving sales. This bl…
How successful real estate agents boost sales with technology and data-driven strategies
In an increasingly volatile real estate market, real estate agents, property managers, and agencies that adapt to technological advancements and data-driven approaches, will be the ones who thrive. From building high-quality customer databases to lev…
What is PropTech?
Real estate is the largest asset class in the world and it continues to grow at a rapid pace. However, the real estate industry has been one of the slowest to embrace new technologies. It has only been in the past few years that we’ve really started …
Real estate agent productivity tips
Becoming successful in real estate requires time, effort and consistency. Those within the industry often find themselves time poor, and thinly stretched over a number of tasks. Luckily, there are a number of real estate agent productivity tips and t…
Real estate agent marketing tips
Building your career as a real estate agent takes patience, consistency, and understanding the real estate market. One of the most important things you will need to excel in the field is knowing how to market yourself. Marketing yourself is one of th…